Case Study: Less Intense ED Journey Unlocked by Direct Stakeholder Engagement

In the complex business of healthcare, it's easy to overlook the direct link between customer experience and strategic success due to the indirect nature of payment responsibilities.

However, firsthand stories from patients in our client’s emergency department (ED) challenge this notion.

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Case Study: Co-designing a More Empathetic Emergency Department Experience Strategy

When senior leadership from a prominent academic medical center engaged JW Collaborative to work with an emergency department facing significant, complex challenges, it became clear early on that what was initially presented as a strategic and operational challenge was actually a cultural, experiential, and, ultimately, a people problem.

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The Immeasurable Value of Caring for Your Customers

As someone who helps human health care organizations think about how to connect their strategies to what people really need (care, attention, empathy, connection, kindness, etc.), I couldn’t help but think that I’ll soon be asking my clients to consider, “How might you deliver customer value the way that Chewy does?”

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The Antidote to Expert Bias: Human-centered Co-design WITH Experts

When those closest to the problems feel (and actually are) heard, respected, appreciated, and supported, the groundwork for a mutually-beneficial strategic partnership is laid. In such a partnership, both parties are deeply invested in collaboratively solving problems, creating a more effective, empowered, and sustainable healthcare ecosystem.

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Taking a Leap on Leap Day: JW Collaborative is Back!

At JW Collaborative, we leverage our deep experience with health care systems, perspectives from diverse sectors, and strategic design methods to facilitate creative collaboration and the adoption of innovative ideas. Our mission is to align health care strategy with real human needs – enhancing health access, experience, and outcomes through collaborative, creative, and capacity-building approaches.

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3 Strategic Shifts to Enable People-centered Collaboration in Health Care in 2024

What if healthcare delivery was more than a specialized service model that insisted “patients” come to it on its terms? What if it became a holistic, people-centered collaboration model that transcended traditional boundaries and met people where they were?

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With Great Success Comes Great Sacrifice

I have some great news about something my phenomenal wife has accomplished! But bear with me for a second because news like this doesn’t happen easily nor without sacrifices. And, as a human-centered designer highly focused on impacting systemic and structural change in health care (and beyond) through holistic and honest conversations, I want to point out a few things first. 

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Eight Mindsets for Making an Impact

Our mindsets set the tone for how we create value for and with clients and partners. It’s not just about a hand-off of expertise codified in a deliverable but a transference of new ways of working, transformative mindsets, and design methods that can lead to more sustainable change for those ultimately responsible for it. We share eight mindsets that drive us and create value with collaborators.

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How Might We...for You?

We deploy human-centered systems design - an approach that uses deep inquiry, empathy, collaboration, iteration, systems thinking, and holistic execution planning - to elevate intrapreneurial and entrepreneurial leaders in health, civic, and social good service organizations who aspire to drive real change for their unique customers and constituents.

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Leaping and Learning: Four Insights from Starting My Own Consulting Business

With prototyped thinking about my service offering already in hand, I iterated, prioritized high value activities, and have been getting my message out into the world as quickly as possible in order to foster new connections and get feedback that I’ve used to tweak and improve each new communiqué. With that in mind, here are the top four insights (so far) I’ve discovered in building my own independent consulting business that I think can inform if not inspire others considering a similar leap…

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